our story
Welcome to LEN Skincare
Hi, I’m Jannie — founder of LEN and someone who’s spent a lifetime searching for skincare that truly feels right.
Growing up with sensitive skin, I often felt overwhelmed by complicated products that never quite delivered. I wanted something gentle, effective, and timeless — essentials I could rely on through every stage of life. That’s why I created LEN.
LEN means soft and gentle in Swedish — and that’s exactly how we approach skincare. Our products are made to nourish, protect, and bring out your skin’s natural balance, without ever overcomplicating things.
Crafted on Sweden’s west coast by a trusted producer with over 40 years of experience, every formula is made using natural, purposeful ingredients that support your skin’s health — now and long-term.
LEN is a series of skincare essentials that give your skin that extra something: calm, clarity, and confidence — wrapped in timeless, minimalistic design.
Honouring your skin’s needs with straightforward, results-oriented care.
a breath of calm, anytime.
Designed for moments of refreshment, our face mist is a lightweight boost that revitalizes and rebalances your skin. It hydrates instantly, providing a quick reset without disrupting makeup — like stepping into cool, fresh air.
Use it during the day, whether you're on the go, in a busy room, or after hours indoors. This mist is your pause: hydrating, soothing, and balancing. Carefully chosen ingredients help calm and restore your skin’s natural clarity, while subtle botanicals uplift your senses.
skin hydration.
simple. effective. designed to work in harmony with your skin.
Inspired by the simplicity of Scandinavian living, we believe in a less-is-more approach. We focus on high-quality, effective ingredients and intentional design in everything we create. From sourcing to packaging, every detail is carefully considered to ensure that our products not only perform, but also align with our values of transparency and responsibility.
LEN is for those who want skincare that works—effortlessly, effectively, and without compromise.